Cookie policy

This Cookie Policy explains how Elm Risk Solutions uses cookies and similar technologies when you visit our website.

Cookies are small text files stored on your device when you access a website. Websites may also use related technologies, including pixels, scripts, tags and local storage. In this policy, we refer to these technologies collectively as “cookies”.

We use cookies to operate and protect the website, remember your preferences and, where enabled and permitted, understand how visitors use the website and measure the effectiveness of our communications.

The rules governing cookies apply more widely than traditional cookie files and can also cover tracking pixels, scripts, tags and similar technologies.

Types of cookies we use

Strictly necessary cookies

These cookies are required for the website to operate correctly and cannot usually be disabled through our cookie controls.

They may be used to:

• maintain website security;
• enable navigation and core website functions;
• process contact-form submissions;
• prevent spam or misuse; and
• remember your cookie preferences.

Where these cookies are strictly necessary to provide the website or a service you have requested, they may be used without your permission.

Analytics cookies

We may use analytics tools, including Google Analytics 4, to understand how visitors use our website and identify ways to improve it.

These technologies may collect information such as:

• the pages you visit;
• how you reached the website;
• how long you spend on particular pages;
• the type of device or browser you use; and
• whether you experience technical errors.

Analytics cookies will only be activated where they are enabled on the website and their use is permitted by applicable law and your cookie choices.

Functional cookies

Functional cookies allow the website to remember choices you make or provide additional functionality.

They may support embedded content, external services or other enhanced website features. Some parts of the website may not work as intended where these cookies are disabled.

Marketing cookies

We may use marketing and advertising technologies provided by platforms such as Meta, LinkedIn and Google Ads.

These technologies may help us:

• measure whether an advertisement led to a website visit or enquiry;
• assess the effectiveness of advertising campaigns;
• create advertising audiences; and
• provide advertising that may be more relevant to visitors.

These technologies will only be used if they have been added to the website and the required permission has been obtained.

Non-essential advertising technologies should not be placed before visitors have been given an appropriate opportunity to accept or reject them.

Cookies used on this website

The website uses Cookie Consent to display our cookie controls, record your choices and allow you to manage your preferences.

The final table below must be completed following a scan of the finished website. It should be reviewed whenever plugins, tracking tools, embedded services or other website functionality change.

Contact forms

Our website includes a contact form that visitors can use to contact Elm Risk Solutions.

Information submitted through the form is sent to a mailbox monitored by the Elm Risk Solutions team.

The contact form and its security features may use strictly necessary cookies or similar technologies to process submissions, prevent spam and protect the website.

Further information about how we use personal information submitted through the website can be found in our Privacy Policy.

Insurer portals and external websites

The website may in future include access to an insurer portal or another service operated by a third party.

Where you follow a link to an external portal or website, that provider may use its own cookies and similar technologies. Its use of those technologies will be governed by its own privacy and cookie information.

Any insurer portal or other external service added to the website will be reviewed before it is made available, and this policy will be updated where appropriate.

Managing your preferences

When you first visit our website, Cookie Consent may ask you to choose which optional cookies and similar technologies you accept.

You can reject non-essential cookies and continue to use the main functions of the website.

You can review or change your choices at any time by selecting Cookie settings in the website footer.

You can also manage or delete cookies through your browser settings. Disabling certain cookies may affect how some parts of the website operate.

Where consent is required, visitors must be able to make a genuine choice and withdraw that consent.

Third-party services

Some website functions may be provided by third parties, including analytics providers, advertising platforms, website-security services, form providers and external insurer portals.

These providers may place cookies or use similar technologies where they are enabled and permitted by your choices.

We recommend reviewing the privacy and cookie information supplied by any relevant third-party provider.

Changes to this policy

We may update this Cookie Policy when:

• the website or its functionality changes;
• new plugins, tools or external services are introduced;
• the cookies or technologies used on the website change; or
• relevant legal or regulatory requirements change.

The date at the top of this page shows when the policy was last updated.

Contact us

Questions about our use of cookies and similar technologies can be submitted using the contact details provided on our website.